Cost in, price out
Markup Calculator
Set a markup on cost and read off the selling price — with the margin beside it so the two can never be confused again. Or start from the margin you want and find the price it needs. Free, no signup, and nothing leaves your browser.
Calculated in this browser. Nothing is uploaded or stored.
Markup is not margin
Markup is profit over cost: a $40 item sold for $60 carries a 50% markup. Margin is profit over price: the same item carries a 33.3% margin. They describe the same $20 from opposite ends, and every pricing error of this family comes from using one where the other was meant — typically setting a “30% margin” as a 30% markup and quietly selling too cheap.
The three modes above are the three directions of one relationship. Cost plus markup gives the price; cost and price give both percentages back; cost plus a wanted margin gives the price that margin needs. The formulas: price = cost × (1 + markup ÷ 100), and price = cost ÷ (1 − margin ÷ 100).
From the calculator to the quote
The selling price here is the figure to carry onto the quote or estimate: the margin beside it is the check that the price survives costs. When materials, labor and margin all sit on separate lines, price each line from its own cost and let the document total them, rather than marking up the total — a single blended markup hides which lines actually pay.
What this is not
This prices from the cost and percentages you give it. It does not know your costs, what the market will pay, or what margin your business needs to survive, and it is not business advice. Figures are before tax unless your costs already include it.